Micromax’s first 3D smartphone A115 Canvas 3D available online at Rs 9999

Micromax first 3D, 5-inch touch screen smartphone is now available online. It is up for grab on ecommerce site snapdeal.com at Rs. 9999.  The phone was launched on Tuesday.

 

The Dual SIM phone is powered by a 1 GHz Dual Core Processor and it runs on the Android v4.1.2 (Jelly Bean) operating system.

 

The A115 Canvas comes with a 12.7cms naked- eye 3D touch screen. The users don’t require 3D glasses to get the 3D visuals. It supports a 5 Mega Pixels primary camera along with a 0.3 Mega Pixel front facing camera. The A115 Canvas has a battery capacity of 2000 mAh that is said to provide a talk time of 4.5 hours and a standby time of 225 hours.

 

It boasts of superior quality graphics, multi-tasking and improved application performance.

 

Users can also convert the regular pictures into the 3D picture format. The 3D enabled A115 will help users in faster browsing, downloading attachments and watching streaming videos with excellent 3D quality.

 

For connectivity phone supports Bluetooth 4.0 and Wi-Fi, ensuring full time connectivity for the social media buffs. The phone comes with ‘Micromax 3D Space’ giving them access to 3D videos, and pre-loaded 3D games.

 

The company is betting on the phenomenal success of its Canvas series of smartphoens. Its Canvas HD launched in February was an instant hit with the masses. Micromax has sold 9000 units of its Canvas HD smartphone in less than 24 hours of its launch.

 

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Micromax q5 Mobile. (Photo credit: Wikipedia)

 

English: Micromax 3G router MMX400 (Photo credit: Wikipedia)

 

English: Micromax A70 android phone (Photo credit: Wikipedia)

 

Uninor claims 36% jump in recharge business in Uttar Pradesh after new promos

Telecom operator Uninor is re-branding its sabse sasta tariff tagline after customers in the Hindi heartland of Uttar Pradesh cheered a pilot run of two recent promos that use rustic expressions of challenge.

The Indian arm of Norway’s Telenor claims its recharge business jumped 36% in six towns in the UP-West circle where the company recently placed advertisements saying issey sasta toh moochein mundwana (if anyone offers lower calls rates, I’ll shave off my moustache) and issey sasta toh golgappey bund (will stop eating pani-puris if anyone offers lower call rates). News Source: The Economic Times

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MediaTek launches dual-core smartphone platform MT6572

MediaTek Inc., a leading fables semiconductor company for wireless communications and digital multimedia solutions, has launched its next-generation, dual-core smartphone platform – the MT6572.

MediaTek’s new dual-core smartphone platform brings features and performance that were recently associated with premium smartphones to mainstream devices. This product will accelerate the shift to dual-core processors in entry-level smartphones.

“Smartphone adoption is rising across the globe as the price of entry-level smartphones continues to fall. By simplifying system design, MediaTek is a key driver of this trend,” said Linley Gwennap, principal analyst of The Linley Group.

MediaTek’s MT6572 is the world’s first dual-core SoC with integrated Wi-Fi, FM, GPS and Bluetooth functions targeted at the entry segment and also enables a cost-effective 4-layer PCB design. This cost-optimized, system-level design greatly reduces the e-BOM cost, simplifies the product development and enhances time to market.

Leveraging the technology breakthrough and market momentum of the flagship MT6589 quad-core HSPA+ platform, the new MT6572 integrates a power-efficient dual-core Cortex™-A7 CPU sub-system with speeds up to 1.2GHz in the leading 28nm process technology.

The mobile market continues the accelerated pace of transitioning to smartphones, with quarterly shipments already exceeding features phones for the first time. Most of the growth in smartphones is coming from the entry segment – both for emerging markets as consumers increasingly switch to entry Android devices and also for developed markets as operators drive deeper smartphone penetration and reduce device subsidies.

The new MT6572 also integrates MediaTek’s advanced multi-mode Rel. 8 HSPA+/TD-SCDMA modem, 3D Graphics, support for up to HD 720p video playback and record, 5MP camera and up to qHD (960×540) displays. Supporting the leading picture quality technologies (MiraVision) inherited from MediaTek’s extensive experience in the Digital TV market, the MT6572 delivers an innovative solution that offers the finest visual quality and outstanding user experience desired by high-end smartphone owners.

Jeffrey Ju, GM of the smartphone business unit at MediaTek, said, “With worldwide operators looking to reduce device subsidies, enabling higher performance platforms with easy-to-adopt reference designs is key for enabling our customers to rapidly address the fast-moving mobile market opportunity. The launch of the MT6572 will further expand MediaTek’s highly-differentiated product portfolio and allow our partners to offer a complete range of smartphones targeting all segments “.

The MediaTek MT6572 is being widely adopted by MediaTek’s leading global customers; consumers around the world can expect hundreds of commercial models powered by the MT6572 beginning in June.

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